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Sheryl Main

Sheryl Main

Sheryl Main is a publicity and marketing strategist with over 30 years’ experience in both the entertainment and political arenas. Main began her career in film production in New York City working on projects with Oscar winning directors John Avildsen (Rocky) and the legendary John Huston (Prizzi’s Honor) before moving to Los Angeles. Main then spent five years on the groundbreaking television series Moonlighting, which she followed up with an eight-year stint at Warner Bros. Pictures as Senior Publicist/Project Executive in the International Film Publicity department. At WB Main coordinated and implemented international publicity and marketing strategies for several high-profile films in cities across the globe. In 2000, Main blended her love for production with her love for publicity by becoming a Unit Publicist. In that capacity she joined forces with action star, Arnold Schwarzenegger, working on several titles he starred in while also supervising his press tours, events, and personal appearances to over 20 countries including China and Iraq. In 2004, Governor Schwarzenegger tapped Main for his communications team, where for nearly four years, she served as Deputy Communications Director and Director of Foreign and Specialty Media, liaising with foreign and entertainment media, staging movie premieres across the world, helping to craft the Governor’s position on protecting intellectual property rights and creating unique trade mission events in Japan, China, Mexico and Canada among other duties.

Main chaired the Women’s Council at the Los Angeles Regional Foodbank, created self-esteem workshops for at-risk young girls through the LACERS after school program and for homeless women transitioning back into society through PATH (People Assisting the Homeless). Currently Main serves on the National Executive Board of the International Cinematographers Guild where she helps create educational programs for publicists, is the Co-Chair of the Hermosa Beach Police Chief’s Community Advisory Board, is a co- founder of THRIVE, a community-based organization designed to create opportunities on the local level and serves on the board of Blessed Bag, a non-profit. Main also moderates panels promoting the work of Hollywood publicists and serves as a mentor to publicists through the ICG Mentoring Program.

In 1998 Main received the Bob Yeager Award for her volunteer work and in 2020 was presented with the Henri Bollinger Award for Special Achievement in the entertainment industry.

When not on location for a project, Main splits her time between Hermosa Beach, California and her hometown of Beaver Falls, PA.

Sheryl With Friends Arnold, Sly And Bruce.
Sheryl with friends Arnold, Sly and Bruce.
Larry Bruno Foundation

Hall of Achievement & Museum

Carnegie Free Library of Beaver Falls
1301 Seventh Ave.
Beaver Falls, PA 15010

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